Megaform is a new theoretical constant.

There is a common definition of the whole variety of forms from the position of the presence of a mega-form in them.

The mega-form either exists or does not exist, regardless of the physical scale and application. Although the scale is able to reveal its presence (or absence) and significantly enhance its impact.

Megaform is a qualitative criterion for evaluating the form. The process of searching for a mega-form is not methodological, but still intuitive. There are no rules, there is only a feeling. Therefore, it, a mega-form, can be accessible to a completely unprepared person and even to a greater extent than to a sophisticated connoisseur already with a decently clouded and constrained consciousness of all kinds of semantic constructions.

Megaform is the meaning of the form, its reason to be.

Such areas of activity as sculpture, architecture, industrial design are directly related to the creation of megaforms. In these industries, everyone ideally dreams of creating their own mega-form, but does not realize this. The megaform is huge and omnipresent, but because it is not designated, it is not formulated, it is invisible to consciousness like a ghost.

Such an area of fine art as sculpture, in theory, is a scientific discipline that closely studies the mega-form. It is in the sculptural vocabulary that such terms as “large form”, “solid form” are found, and the definition of “sculptural” implies the presence of a mega-form. The term “Large shape” implies the main, dominant shape of the object, to which all other details are subordinate. A large shape is a prerequisite for a good sculpture. It is she who gives integrity and sculpture to the work. However, the term megaform, although very close in meaning and in fact, goes beyond sculpture and has a wider application. The mega-form has a direct effect on the viewer, bypassing any narrative. Without affecting the intellect, it penetrates into the subconscious and instincts. It’s like a kind of spatial code. The methodology for generating such a code has not been found, so it is created comprehensively, using all possible methods, but the decisive “word” remains with intuition, the activation of which is called inspiration. The study of the megaform has a private, purely personal intuitive character. Every day, every minute, in any situation, an innumerable variety of forms swims before my eyes. A person unconsciously analyzes, searches for and snatches “mega-forms” from this stream, or at least their fragmentary presence, since only they give this kind of feeling of primal awe, which penetrates, bypassing consciousness, the deep bowels of a human being. It is worth noting that only a mega-form is capable of: attracting attention, having an impact, lingering in memory. Other forms are not fixed by consciousness at all, they are invisible.

A megaform is almost a mythological creature. It’s hard to describe, and even harder to tame. It should not be easily accessible, there should not be too much of it, but the lack also greatly robs the picture of life. It is as valuable as gold, but what would be the point of gold if there is too much of it. It will lose its value and begin to tire and annoy.

One should not hope to see a mega-form in all the works of authors declaring this idea. It may not be there or it is present in fragments, it is important to understand that such a task has been formulated and set, and each new work is a new expedition aimed at finding a Mega-form.

I absolutely do not expect everyone to understand this task. People are all different, and everyone chooses their own, just as people intentionally or unknowingly refuse many benefits and “colors” of this world. But when there is a “mega-form”, it cannot be overlooked.

The mega-form does not depend on the scale, if it is reduced, then it should not change and lose its meaning. A mega–form is a “big” form that would be nice to hold in your hand. This is because the tactile sense passes the filter of consciousness. In architecture, the mega-form is solved at the layout level. All further work is work on its preservation.